Work

Case studies and recent work

Onside (NZ/AUS)

Background Onside are an agribusiness software company who provide a digital health and safety system for on farm use. Founded in New Zealand, they’ve spread across the Tasman and work with orchards, vineyards, and the agricultural industry across Australia and New Zealand. The Brief Onside is growing fast and they need to support their existing…

The Vault NZ – SEO

Background The Vault NZ is one of Wellington’s most iconic stores, selling gifts to city-siders for near on two decades. They’ve had a digital presence for much of that time, building up a reputable Google presence. But now they’re ready to take advantage of online sales in a new way. The Brief Site hygiene check…

HUD – Brand development

This was a contract position with the Ministry of Housing and Urban Development (HUD) where I was involved in the creation of brand guidelines and a suite of collateral, extending to office and spatial design. Key projects: Te Reo Māori strategy and naming of the ministry, digital brand guidelines, colourways for accessibility digital and offline.

Science Exchange (USA) – Audience and Market Research, Content Strategy

Background Science Exchange are one of the largest science marketplaces in the world. Offering a platform whereby laboratories the world over can be connected with scientists and innovators needing laboratory services. With clients ranging from the likes of NASA, to Universities, to pharmaceutical companies, Science Exchange match-makes scientists the world over. The Brief Dominate key…

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elyserobert at gmail.com